MAX vs HRTG

Comparison between MediaAlpha Inc - Class A (MAX, Company) and Heritage Insurance Holdings Inc (HRTG, Company).

MAX is from the Communication Services sector, while HRTG is from the Financial Services sector.

5-Year PerformanceHRTG has outperformed MAX, delivering a return of +27.5% compared to -15.4%

MAX vs HRTG - Performance Comparison

Log

Key Characteristics

Financial metrics and valuation ratios

Metric	MAX(COMPANY)	HRTG(COMPANY)
Market Cap	$792M	$796M
Max Drawdown	91.64%	95.13%
Sharpe Ratio	0.79	0.61
5Y Beta	0.85	0.48
Industry	Internet Content & Information	Insurance - Property & Casualty
P/E Ratio	142.23	4.01
Forward P/E	11.10	N/A
PEG Ratio	N/A	0.03
5Y Dividends CAGR	N/A	0.00%
Debt to Equity	8529.11%	14.91%
Free Cash Flow Yield	5.05%	24.93%
P/S Ratio	0.66	0.98
P/B Ratio	397.36	1.65

Market Cap

MAX

$792M

Winner

HRTG

$796M

Max Drawdown

Winner

MAX

91.64%

HRTG

95.13%

Sharpe Ratio

Winner

MAX

0.79

HRTG

0.61

5Y Beta

MAX

0.85

Winner

HRTG

0.48

Industry

MAX

Internet Content & Information

HRTG

Insurance - Property & Casualty

P/E Ratio

MAX

142.23

Winner

HRTG

4.01

Forward P/E

MAX

11.10

HRTG

N/A

PEG Ratio

MAX

N/A

HRTG

0.03

5Y Dividends CAGR

MAX

N/A

HRTG

0.00%

Debt to Equity

MAX

8529.11%

Winner

HRTG

14.91%

Free Cash Flow Yield

MAX

5.05%

Winner

HRTG

24.93%

P/S Ratio

Winner

MAX

0.66

HRTG

0.98

P/B Ratio

MAX

397.36

Winner

HRTG

1.65

MAX vs HRTG - Historical Returns

Returns include dividend reinvestment.

Period	MAX	HRTG
1 month	+40.94%	+15.13%
3 months	+40.38%	-2.67%
6 months	+23.29%	+1.68%
1 year	+34.61%	+22.74%
5 years(CAGR)	-15.38%	+27.47%
10 years(CAGR)	N/A	+9.28%
Max(CAGR)	-13.32%	+8.43%

Winner

MAX

+40.94%

HRTG

+15.13%

Winner

MAX

+40.38%

HRTG

-2.67%

Winner

MAX

+23.29%

HRTG

+1.68%

Winner

MAX

+34.61%

HRTG

+22.74%

5Y(CAGR)

MAX

-15.38%

Winner

HRTG

+27.47%

10Y(CAGR)

MAX

N/A

HRTG

+9.28%

Max(CAGR)

MAX

-13.32%

Winner

HRTG

+8.43%

MAX vs HRTG - Annual Returns (2014 - 2026)

Returns include dividend reinvestment.

Year	MAX	HRTG
2026	+17.82%	-2.64%
2025	+13.70%	+139.44%
2024	+2.45%	+87.89%
2023	+8.46%	+252.43%
2022	-38.77%	-68.65%
2021	-58.91%	-41.81%
2020	+22.63%	-21.15%
2019	N/A	-9.90%
2018	N/A	-15.53%
2017	N/A	+14.64%
2016	N/A	-23.76%
2015	N/A	+11.63%
2014	N/A	+68.96%

MAX vs HRTG Drawdown Comparison

The maximum drawdown for MAX was -91.64%, occurring on May 16, 2023. This drawdown has not yet recovered.

The maximum drawdown for HRTG was -94.36%, occurring on Oct 20, 2022. Recovery took 2466 trading sessions.

The current MAX drawdown is -78.04%. The current HRTG drawdown is -14.71%.

Rank	MAX	HRTG
#1	-91.64% Mar 15, 2021 - May 16, 2023	-94.36% Jul 17, 2015 - May 7, 2025
#2	-30.86% Nov 9, 2020 - Jan 26, 2021	-32.95% Nov 14, 2025 - Jun 3, 2026
#3	-17.00% Feb 19, 2021 - Mar 11, 2021	-26.90% May 9, 2025 - Sep 19, 2025
#4	-8.29% Feb 3, 2021 - Feb 11, 2021	-19.47% Sep 19, 2025 - Nov 7, 2025
#5	-2.84% Jan 26, 2021 - Jan 29, 2021	-11.87% Mar 11, 2015 - Jun 30, 2015
#6	-1.75% Feb 12, 2021 - Feb 18, 2021	-11.09% Nov 5, 2014 - Dec 9, 2014
#7	-0.62% Mar 11, 2021 - Mar 15, 2021	-10.65% Jul 1, 2014 - Oct 21, 2014
#8	-0.16% Feb 1, 2021 - Feb 3, 2021	-5.07% Dec 23, 2014 - Feb 5, 2015
#9	N/A	-5.00% Dec 9, 2014 - Dec 22, 2014
#10	N/A	-4.26% Jun 20, 2014 - Jul 1, 2014
#11	N/A	-3.08% Jun 9, 2014 - Jun 11, 2014
#12	N/A	-2.63% Jul 6, 2015 - Jul 14, 2015
#13	N/A	-2.13% Nov 7, 2025 - Nov 12, 2025
#14	N/A	-1.90% Mar 6, 2015 - Mar 11, 2015
#15	N/A	-1.79% Oct 21, 2014 - Oct 24, 2014