AFRM vs PFG

Comparison between Affirm Holdings Inc - Class A (AFRM, Company) and Principal Financial Group Inc (PFG, Company).

Both AFRM and PFG are from the Financial Services sector.

5-Year PerformancePFG has outperformed AFRM, delivering a return of +12.5% compared to +3.5%

AFRM vs PFG - Performance Comparison

Log

Key Characteristics

Financial metrics and valuation ratios

Metric	AFRM(COMPANY)	PFG(COMPANY)
Market Cap	$22B	$22B
Max Drawdown	94.71%	91.69%
Sharpe Ratio	0.60	1.29
5Y Beta	2.43	1.04
Industry	Credit Services	Asset Management
P/E Ratio	73.68	14.24
Forward P/E	39.22	9.39
PEG Ratio	0.81	0.29
Dividend Yield	N/A	3.13%
5Y Dividends CAGR	N/A	11.61%
5Y EPS CAGR	N/A	3.72%
Debt to Equity	254.01%	33.40%
Free Cash Flow Yield	2.82%	17.04%
P/S Ratio	5.99	1.42
P/B Ratio	6.30	1.82

Market Cap

AFRM

$22B

Winner

PFG

$22B

Max Drawdown

AFRM

94.71%

Winner

PFG

91.69%

Sharpe Ratio

AFRM

0.60

Winner

PFG

1.29

5Y Beta

AFRM

2.43

Winner

PFG

1.04

Industry

AFRM

Credit Services

PFG

Asset Management

P/E Ratio

AFRM

73.68

Winner

PFG

14.24

Forward P/E

AFRM

39.22

Winner

PFG

9.39

PEG Ratio

AFRM

0.81

Winner

PFG

0.29

Dividend Yield

AFRM

N/A

PFG

3.13%

5Y Dividends CAGR

AFRM

N/A

PFG

11.61%

5Y EPS CAGR

AFRM

N/A

PFG

3.72%

Debt to Equity

AFRM

254.01%

Winner

PFG

33.40%

Free Cash Flow Yield

AFRM

2.82%

Winner

PFG

17.04%

P/S Ratio

AFRM

5.99

Winner

PFG

1.42

P/B Ratio

AFRM

6.30

Winner

PFG

1.82

AFRM vs PFG - Historical Returns

Returns include dividend reinvestment.

Period	AFRM	PFG
1 month	+28.51%	+6.69%
3 months	+10.46%	+5.71%
6 months	-13.05%	+23.51%
1 year	+17.97%	+32.35%
5 years(CAGR)	+3.46%	+12.52%
10 years(CAGR)	N/A	+13.30%
Max(CAGR)	-7.57%	+9.50%

Winner

AFRM

+28.51%

PFG

+6.69%

Winner

AFRM

+10.46%

PFG

+5.71%

AFRM

-13.05%

Winner

PFG

+23.51%

AFRM

+17.97%

Winner

PFG

+32.35%

5Y(CAGR)

AFRM

+3.46%

Winner

PFG

+12.52%

10Y(CAGR)

AFRM

N/A

PFG

+13.30%

Max(CAGR)

AFRM

-7.57%

Winner

PFG

+9.50%

AFRM vs PFG - Annual Returns (2001 - 2026)

Returns include dividend reinvestment.

Year	AFRM	PFG
2026	-13.54%	+13.41%
2025	+19.07%	+18.35%
2024	+30.69%	+1.32%
2023	+440.00%	-2.65%
2022	-89.84%	+18.61%
2021	+3.41%	+55.49%
2020	N/A	-6.29%
2019	N/A	+29.23%
2018	N/A	-34.82%
2017	N/A	+23.96%
2016	N/A	+35.95%
2015	N/A	-10.53%
2014	N/A	+9.56%
2013	N/A	+73.71%
2012	N/A	+16.26%
2011	N/A	-24.66%
2010	N/A	+32.83%
2009	N/A	+3.84%
2008	N/A	-65.93%
2007	N/A	+17.59%
2006	N/A	+24.67%
2005	N/A	+18.46%
2004	N/A	+26.09%
2003	N/A	+9.71%
2002	N/A	+27.56%
2001	N/A	+14.29%

AFRM vs PFG Drawdown Comparison

The maximum drawdown for AFRM was -94.71%, occurring on Dec 27, 2022. This drawdown has not yet recovered.

The maximum drawdown for PFG was -91.47%, occurring on Mar 9, 2009. Recovery took 2237 trading sessions.

The current AFRM drawdown is -62.02%. The current PFG drawdown is -1.03%.

Rank	AFRM	PFG
#1	-94.71% Nov 4, 2021 - Dec 27, 2022	-91.47% Dec 24, 2007 - Nov 10, 2016
#2	-65.45% Feb 11, 2021 - Oct 8, 2021	-64.71% Jan 26, 2018 - May 5, 2021
#3	-17.12% Jan 22, 2021 - Feb 8, 2021	-29.31% Nov 11, 2022 - Oct 11, 2024
#4	-9.22% Jan 15, 2021 - Jan 22, 2021	-26.00% Jun 28, 2002 - Dec 23, 2002
#5	-6.11% Oct 18, 2021 - Oct 25, 2021	-22.42% Oct 17, 2024 - Dec 5, 2025
#6	-6.06% Oct 29, 2021 - Nov 4, 2021	-21.12% Feb 9, 2022 - Aug 12, 2022
#7	-5.56% Oct 25, 2021 - Oct 28, 2021	-17.66% Apr 27, 2007 - Oct 1, 2007
#8	-4.36% Oct 8, 2021 - Oct 13, 2021	-16.25% Dec 23, 2002 - May 15, 2003
#9	-1.17% Oct 14, 2021 - Oct 18, 2021	-13.46% Jan 28, 2002 - Apr 4, 2002
#10	N/A	-12.59% Feb 17, 2004 - Oct 4, 2004
#11	N/A	-11.96% Feb 26, 2026 - Apr 22, 2026
#12	N/A	-11.61% Feb 7, 2005 - Jun 27, 2005
#13	N/A	-11.55% Jun 16, 2003 - Dec 2, 2003
#14	N/A	-10.65% May 17, 2021 - Aug 11, 2021
#15	N/A	-10.58% Sep 12, 2022 - Oct 18, 2022