LIF vs BFH

Comparison between Life360 Inc (LIF, Company) and Bread Financial Holdings Inc (BFH, Company).

LIF is from the Technology sector, while BFH is from the Financial Services sector.

LIF vs BFH - Performance Comparison

Log

Key Characteristics

Financial metrics and valuation ratios

Metric	LIF(COMPANY)	BFH(COMPANY)
Market Cap	$4.20B	$4.21B
Max Drawdown	65.64%	92.70%
Sharpe Ratio	-0.29	1.35
5Y Beta	1.88	1.44
Industry	Software - Application	Credit Services
P/E Ratio	27.62	8.08
Forward P/E	86.21	9.43
PEG Ratio	0.02	0.15
Dividend Yield	N/A	0.87%
5Y Dividends CAGR	N/A	6.07%
5Y EPS CAGR	N/A	7.63%
Debt to Equity	0.00%	0.00%
Free Cash Flow Yield	2.19%	51.98%
P/S Ratio	7.97	1.55
P/B Ratio	7.44	1.21

Market Cap

LIF

$4.20B

Winner

BFH

$4.21B

Max Drawdown

Winner

LIF

65.64%

BFH

92.70%

Sharpe Ratio

LIF

-0.29

Winner

BFH

1.35

5Y Beta

LIF

1.88

Winner

BFH

1.44

Industry

LIF

Software - Application

BFH

Credit Services

P/E Ratio

LIF

27.62

Winner

BFH

8.08

Forward P/E

LIF

86.21

Winner

BFH

9.43

PEG Ratio

Winner

LIF

0.02

BFH

0.15

Dividend Yield

LIF

N/A

BFH

0.87%

5Y Dividends CAGR

LIF

N/A

BFH

6.07%

5Y EPS CAGR

LIF

N/A

BFH

7.63%

Debt to Equity

LIF

0.00%

BFH

0.00%

Free Cash Flow Yield

LIF

2.19%

Winner

BFH

51.98%

P/S Ratio

LIF

7.97

Winner

BFH

1.55

P/B Ratio

LIF

7.44

Winner

BFH

1.21

LIF vs BFH - Historical Returns

Returns include dividend reinvestment.

Period	LIF	BFH
1 month	-1.13%	-0.59%
3 months	+6.73%	+21.36%
6 months	-28.25%	+52.52%
1 year	-35.15%	+73.22%
5 years(CAGR)	N/A	+7.60%
10 years(CAGR)	N/A	-4.07%
Max(CAGR)	+32.11%	+10.34%

LIF

-1.13%

Winner

BFH

-0.59%

LIF

+6.73%

Winner

BFH

+21.36%

LIF

-28.25%

Winner

BFH

+52.52%

LIF

-35.15%

Winner

BFH

+73.22%

5Y(CAGR)

LIF

N/A

BFH

+7.60%

10Y(CAGR)

LIF

N/A

BFH

-4.07%

Max(CAGR)

Winner

LIF

+32.11%

BFH

+10.34%

LIF vs BFH - Annual Returns (2001 - 2026)

Returns include dividend reinvestment.

Year	LIF	BFH
2026	-24.08%	+39.31%
2025	+53.12%	+24.24%
2024	+52.85%	+88.60%
2023	N/A	-10.91%
2022	N/A	-44.18%
2021	N/A	+18.69%
2020	N/A	-32.82%
2019	N/A	-26.40%
2018	N/A	-40.61%
2017	N/A	+9.77%
2016	N/A	-15.69%
2015	N/A	-3.08%
2014	N/A	+9.04%
2013	N/A	+76.42%
2012	N/A	+40.87%
2011	N/A	+43.19%
2010	N/A	+7.80%
2009	N/A	+35.69%
2008	N/A	-37.27%
2007	N/A	+17.06%
2006	N/A	+69.02%
2005	N/A	-23.70%
2004	N/A	+69.57%
2003	N/A	+53.78%
2002	N/A	+1.20%
2001	N/A	+48.91%

LIF vs BFH Drawdown Comparison

The maximum drawdown for LIF was -65.64%, occurring on Apr 10, 2026. This drawdown has not yet recovered.

The maximum drawdown for BFH was -92.35%, occurring on Mar 18, 2020. This drawdown has not yet recovered.

The current LIF drawdown is -55.94%. The current BFH drawdown is -50.91%.

Rank	LIF	BFH
#1	-65.64% Oct 6, 2025 - Apr 10, 2026	-92.35% Apr 23, 2015 - Mar 18, 2020
#2	-39.75% Dec 3, 2024 - May 13, 2025	-70.54% Oct 24, 2007 - Mar 4, 2011
#3	-18.49% Aug 23, 2024 - Oct 1, 2024	-46.63% Apr 1, 2002 - Jul 8, 2003
#4	-17.33% Jul 12, 2024 - Aug 13, 2024	-32.42% Dec 29, 2004 - Apr 20, 2006
#5	-16.35% Nov 11, 2024 - Nov 27, 2024	-32.24% Jul 18, 2001 - Nov 19, 2001
#6	-7.41% Jun 5, 2025 - Jun 30, 2025	-20.86% Jul 3, 2006 - Oct 19, 2006
#7	-7.30% Sep 8, 2025 - Sep 25, 2025	-20.59% Mar 20, 2014 - Jan 21, 2015
#8	-6.65% Oct 16, 2024 - Nov 7, 2024	-18.67% Jul 26, 2011 - Oct 24, 2011
#9	-5.16% Aug 6, 2025 - Aug 12, 2025	-15.88% Jan 31, 2007 - May 17, 2007
#10	-5.10% Aug 28, 2025 - Sep 5, 2025	-15.43% Jun 30, 2004 - Oct 14, 2004
#11	-4.24% Aug 13, 2025 - Aug 22, 2025	-15.18% Jan 30, 2002 - Mar 4, 2002
#12	-3.84% May 30, 2025 - Jun 4, 2025	-11.77% Dec 1, 2003 - Jan 29, 2004
#13	-3.56% Oct 1, 2024 - Oct 7, 2024	-11.33% Oct 28, 2011 - Dec 5, 2011
#14	-3.46% Jun 28, 2024 - Jul 3, 2024	-11.19% Jan 3, 2014 - Feb 7, 2014
#15	-3.14% Jul 25, 2025 - Aug 4, 2025	-10.81% Aug 29, 2003 - Nov 26, 2003